A Clear Alternative for an active lifestyle

Thursday, March 13, 2014

Best Wedding Planners in San Diego

Event Planner:

How to Handle a Planning an event and/or hiring and finding an awesome event planner/coordinator in San Diego, CA.

-I have personally ran into the problem of trying to coordinate an event a few times, and as many business owners like myself...the universal questions for this are "Where the Heck do I event Start" and "HOW DO I CHOOSE OR PICK A QUALITY EVENT PLANNER" THAT I CAN TRUST to do a kick-ass job.  I generally dont promote individual companies, i am more about providing information on how to, or how to find one or links to ideas...but this one event planning company really deserves some recognition,  and if you live in the San Diego, North County or Orange County area, you might want to keep reading cause I cover everything in this blog.

http://coastyleevents.com
http://coastyleevents.com

THIS IS HOW I AM GOING TO HELP YOU or your BUSINESS TODAY:

1. If you just want to hire a reputable "Event Planning" company in San Diego... do this, and save yourself "time", "stress" and a "ton of headaches." Just go to their website and they will respond immediatly.  This is what I recommend, because I have personally tried the other options...and I like a simple and trustworthy solution.  I partnered with them in the past, and they make the words "stress free" and "perfection" very attractive.

2. If you want to do it yourself and maybe have a migrain or 72...then by all meens, here are some tips and strategies below the company that exceeds expectations and quality.  I more then highly reccomend saving yourself and just make your life easy.

3. I'm gonna post some cool photos too make this look like a legit blog  because frankly, nobody likes reading "long looking" blogs!  I like a video and some photos personally, so i can say oooh and ahhh, and then move on to the task at hand.  Helps lower the stress!
Stress Free Environment=happy clients

 

The Company of the decade award goes to.....wait for it...

Coastyle Events: http://www.coastyleevents.com

 

About them: 

Personal Note: This crew of Classy and attractive San Diego-ans are the kindest, most empathetic business owners besides myself.."LOL".  I kid.  

Coastyle Events is a full service event planning, coordination, and design studio that is dedicated to making your dream day a reality.  They assist with planning the perfect event of a lifetime by taking your wedding preparations off of your shoulders but never out of your hands.

Their goal is to make your special day a perfect reflection of your style and personalities, while minimizing your stress in planning.  We believe you should feel like royalty at your wedding and we treat our brides and grooms as if we were coordinating for our best friends.  Above all else we protect the day you are investing in.

This starts with a personal consultation where they get to know the two of you - your styles, your stories.  Then they combine meticulous planning with impeccable attention to detail to create the wedding or event of your dreams.  Which leaves your free to relax and enjoy the most important day of your lives!

They also look in detail at the event from the guests perspective.  What is their start to ending experience going to be like? We want them to feel like VIP's as well!  To these business owners, that is what separates a good wedding from an unforgettable one.


Coastyle Events = Stress Free!

 

 

 

THE EVENT DILEMMA!

 Here’s the dilemma: You need to plan an event, but you have no background in event management planning. Somehow this duty has been thrust upon your shoulders.

Many organizations don’t have a dedicated point-person for event marketing management. Yet, an event can make or break a campaign. Here are some handy tips to help you from planning process through the big day.

Get Out The Whiteboard
No matter the type of event you’re planning, you need to map out a strategy. What’s the goal of your event? Are you introducing a new product or service to customers? Running a demo for analysts or prospects?

Whether your end goal is to get in front of key influencers or present before a group of executives, you’ll want to whiteboard a strategy. Look at your ideal audience, what message will resonate with them and how you are going to measure results. Remember, you’ll have no clue whether your event was a bust or boon unless you have the right metrics.

Bring Up Budget
Once you have your goals outlined, you need to consider how much it will cost to accomplish those goals. Personally, I make a checklist of every single cost item I need to make an event happen. This can include signs, invitations, graphic treatments for the website, food, beverages, music, giveaways, etc. Think back to events you’ve attended and imagine all the little things that were involved. What do you absolutely need and what can you live without? Make up a checklist and start developing an overall price tag.

4 Event Management Planning Resources

Find A Venue Need help finding a venue?  You can search for venues all over the world and get info on the type and size of sites.
Your Map Check out Keynote Resource for helpful master planning documents and checklists. You may need to customize, but having an outline can go a long way.
BudgetingSimilarly, it’s useful to have an outline for a budget. Luckily, Best Events Catering have sample downloads for you.
Finding Help If you don’t have an event marketing team, you may need to call in back-up. At Meeting Professionals International you can find pros that are available on a freelance basis.
A Time and Place for Every Event
Are you hosting executives or managers? Is it a presentation or a mixer? Is this event part of your demand generation strategy or about brand awareness?

The answer to these questions should determine when and where your event is held. If you’re targeting busy executives, for instance, you’ll want to plan a fancy breakfast. A networking event is best served in the evening with cocktails. A presentation feels forced in a bar. Better to hold that kind of an event in a hotel or conference room.

Be aware of how our surroundings influence our attention spans and the type of
message we expect to hear.

Iteration of an Invite
The invitation to your event is one of the most important aspects of the entire planning process. You don’t want to send out the first invite too early or too late. Three weeks out is a good rule to live by. But if you want to get on executives’ calendars, you might want to send it out even earlier. A more detailed, elaborate invite for a dinner event is appropriate, but you may want to be more simple and straight to the point if you’re presenting a demo. Include directions that include access to public transportation. Make it easy to be an attendee.

Also, you’ll want to segment your invite list. Marketing automation can help immensely in this case. An invite to analyst event will just junk up a CMO’s inbox. And you’ll want to follow up. Those who have RSVP’d should receive reminders that differ in timing and message than those who haven’t.

Walk a Mile
Visit the venue the day before your event. Envision how you want attendees to experience the event. What signs need to be in place to avoid confusion? Where should you station staff? Basically, you want to understand what your guests will see from the time they walk into the venue to the registration table to the actual event. Feel matters. And the only way to anticipate how your event will feel is to walk a mile in your guests’ shoes.

What are your tips for throwing an event? Have you learned any lessons along the way?

 

Coastyle Event Planning and Coordinating

Home Website: http://coastyleevents.com

Contact Page:  http://coastyleevents.com/let-s-get-together.html

Custom Event Coordination:  http://coastyleevents.com/custom-coordination.html

 

Blog by: Tim K

Fourten Visuals

(HD Cinematic Video Production Services)

-Carlsbad/San Diego California

web: carlsbadvideoservices.com

2nd Website: http://www.fourtendigital.com

email: info@fourtenvideo.com

Business Phone: 760-450-2665 or

for instant response, call: 760-529-6576

Friday, February 28, 2014

You:  Need some kind of Video Production, Video Editing, Motion Graphics, Animation or maybe just straight Cinematography that is a good price, HD quality and just all around awesome!

Fourten Video Company:  We Do any kind of Videography (Cinematography), Video Editing, ... Motion Graphics, Animations all the way to Full Video Productions that will blow away your competitions videos.....(When a potential client goes onto your website for your service or product, and then your competition....you will get that sale every time with the video we make for you.)

Special Note:  We DO NOT do cheesy, overly transitioned, 4:3 Standard definiton Video that looks like it is from 1993!  Yes, some companies that you will encounter still film in Standard definition or beta or on small min dv tapes.   That is outdated, and by posting a video like that, you are very well hurting your company more then helping you.

WHAT WE DO: 
*WEB VIDEO* *TV COMMERCIALS* *TESTIMONIALS*
*EVENTS/CORPORATE TRAINING VIDEO* *VIRAL VIDEOS*
*REALITY PILOTS* *BLOG VIDEO* *SPORTS VIDEO**EVENTS/WEDDINGS*.


WHAT MAKES US DIFFERENT:
-Fast Turnaround Times
-High quality Cinema Style Video (Hollywood Look, or Regular HD)
-I Cater To any size project, Budget or Time Frame
-Hd Video, Standard Definition, 2.5K Cinema, 4K Cinema
-Also offering Photography, Photo Editing and Photo Collage Videos
 

Check out our Portfolio, Sample Videos, and Local Clients:
http://www.carlsbadvideoservices.com
or Call Today 760-529-6576 (Ask for Tim)
Email:  FourtenDigital @ Gmail. com
 
Our Outstanding Reviews:  Google Reviews: 
https://plus.google.com/118240331441899361203/about?gl=US&hl=en-US

OPEN 7 DAYS A WEEK FROM 8AM TO 8PM
Contact Timothy
Mobile/Business Line: 760-529-6576
EMAIL:  fourtendigital @ gmail .com
or Visit http://www.carlsbadvideoservices.com  and contact through the website.


Thursday, December 12, 2013

Best Reviewed Video Production Companies In San Diego

FourTen Digital Media
(Digital Video Production Services)
Website: http://www.carlsbadvideoservices.com
Email: info@fourtenvideo.com

CONTACT TIM:
Work: (760)-529-6576
Mobile: (760)-450-2665
Business License No#: 1231370

     FourTen Digital is a High Definition Professional Video Production Service Company based in Carlsbad California (Serving all of San Diego, North County, East County, Inland and South Bay)
   
We are Dedicated to bringing your vision to life in an artistic and cinematic video creation by using the latest hollywood "Big Screen" techniques, Cinema Cameras and Cinema Equipment with amazing customer service.  We make your video look like it belongs on "The Big Screen"!
   
We are proud to be the most well reviewed Video Company in San Diego County and also the lowest priced Providing the highest "True Hollywood Cinema Quality"

*Fast Turnaround Times
*Catering to any size company, budget or business
*High quality HD Cinema Video/Low Rates
*We Cater To any size project or budget
*Professional HD Video, Audio, Broadcast

VIDEO SERVICES:
*ONLINE VIDEO* *TV COMMERCIALS* *WEB VIDEO* *TESTIMONIALS*
*EVENTS/CORPORATE TRAINING VIDEO* *VIRAL VIDEOS*
*REALITY PILOTS* *BLOG VIDEO* *SPORTS VIDEO**EVENTS/WEDDINGS*
*INDEPENDENT FILMS AND DOCUMENTARIES* *MUSIC VIDEOS* AND MORE!





Visit our WEbsite for all Sample Videos:

http://www.carlsbadvideoservices.com
Call Today for a Quote on your project
Business: 760-529-6576

Mobile: 760-450-2665

or Email us through our website:
http://www.fourtenvideo.com


Wednesday, December 11, 2013

What is the SECRET INGREDIENT FOR ACHIEVING A FILM LOOK

28MM LENSES: THE SECRET INGREDIENT FOR ACHIEVING A FILM LOOK IN YOUR VIDEO PRODUCTION (SAN DIEGO CALIFORNIA)

Posted by Noam Kroll on 26 Nov 2013

Credit by Noam Kroll

For those of you that follow this blog regularly, you know that achieving a filmic look when shooting digitally is very important to me and something I often write about. My recent article ‘How To Make Video Look Like Film’ outlined a lot of basic techniques that when implemented can drastically help to improve your digital cinematography and truly make it more film like. But something that I didn’t delve into in detail in that article was lensing choices – specifically wide angle vs. telephoto.

Probably one of the biggest misconceptions about achieving a filmic look, is that long telephoto lenses and shallow depth of field are a necessary part of the equation. Since the 5D was introduced and razor shallow depth of field became easily achievable, just about every low budget indie film went down the path of shooting a lot of long lens shallow DOF shots in an attempt to make their film ‘more cinematic’. The irony though, is that since so many filmmakers went crazy for the ultra-shallow DOF look and used it to death over the past 5 years, it’s now become one of the biggest giveaways that a film was made on a DSLR and probably on a very low budget. Unfortunately, shooting on wider lenses (and for some even normal lenses like the 35mm) has become a lost art. This is really a shame because one of the most used lenses in the history of cinema and therefore one of the keys to unlocking a cinematic look when shooting digitally is the 28mm wide angle lens.

Goodfellas 3

Before we discuss the seemingly magical 28mm focal length, it’s important to recognize why shooting long lens/shallow DOF throughout your film can be the furthest thing from cinematic.

Any 35mm film camera production is capable of getting razor thin DOF in just about any circumstance. But how many blockbuster or large-scale independent films can you remember where every other shot was teetering on the brink of being out of focus as so many micro-budget films are? Every film is different and every DP has their own way of working, but in general most substantial films are shot between f4 – f8 the majority of the time. Shooting at that kind of aperture allows for optimal lens performance and smoother focus pulling and is a very far cry from shooting wide open at 1.4 on a full frame DSLR. Sure, for insert shots, extreme closeups, low light, and other specialty shots, there are many cases shooting wide open may be necessary or the right choice – but not for the majority of the film.

So what is the right focal length for the rest of the film? Where is the sweet spot? Ultimately that is up to you as the filmmaker, but for many San Diego filmmakers the 28mm lens is the secret ingredient. In fact Spielberg, Scorsese, Orson Wells, Malick, and many other A-list directors are have cited the 28mm lens as one of their most frequently used and in some cases a favorite. And while on paper it may not seem or sound like the most exciting lens choice, keep in mind that the 28mm lens has been a gold standard in shooting motion pictures for over a century, being used to capture some of the most recognizable moments in cinematic history. And if you are truly attempting to emulate the look of motion pictures, than the 28mm lens is a focal length that you absolutely can not ignore.

960__schindlers_list_blu-ray_02_

When we go to the movies we want to have an experience that emulates reality in many ways, but also is fantastical and surrealistic. That’s where a lens like the 28mm comes into play. It’s just off center. Just barely wider than our regular field of vision, but not too wide that it becomes distracting. It’s different enough from a ‘normal’ focal length like the 50mm that it let’s us subconsciously feel like we’re in a new world, but it’s also close enough to realty that we aren’t lost by any noticeable distortion that we would experience from a more extreme lens choice, like a 12mm. Conversely, shooting on a medium telephoto lens (like a 65mm), would also would be just off center from our normal field of vision, but it could never work as universally as the 28mm lens. If you had to shoot an entire film on a single lens, it would be a lot easier to use a 28mm than a 65mm, unless you’re doing something really specific. The 28mm would allow for wides, closeups, landscape shots and more, all while maintaining a unique and original look. The 65mm would paint you into a corner in some cases, making establishing shots, masters, or medium-wides quite difficult. That said a normal focal length like a 35mm or 50mm may seem to be the more natural choice as that field of view is closest to human vision, but the 28mm’s ability to add that slight bit of surrealism to the picture is exactly what we want.

large_north_by_northwest_blu-ray4

A final thought that I’ll leave you with is that shooting on a wide lens is a great way to make sure you don’t get lazy as a DP or Video production Director. If you have a poorly lit scene or a crappy location, it’s pretty easy to just slap on a long lens, frame out all the ugliness. make the background blur out and get a pretty decent image. But that’s not always the answer and more often than not it’s the easy way out and won’t yield the best possible results. You can’t cheat your way out of every shot and you especially shouldn’t attempt to shoot long lens out of convenience if your scene doesn’t call for it. By shooting with wider lenses you are forced to take into consideration your lighting, composition, and production design much more thoroughly. And this is a very good thing for a lot of independent filmmakers who often skimp out in these areas. Personally, I would prefer to capture a shot with a wide lens and deep DOF that has beautiful art direction to it and loads of detail, than a long lensed shallow DOF shot where the environment is essentially lost in the bokeh.

The bottom line is there are no shortcuts in achieving a filmic or Cinema look for Video Production. Following practices that have been used and implemented on films since the early days of cinema is the only way to truly achieve the look you’re after, and one of those practices is making use out of the 28mm lens. And yes that’s might mean setting up more lights, carefully blocking your scene, and spending time on the art direction so that you can shoot on your wider lens and still capture a beautiful image, but once you put in the extra time and effort, you’ll be happy you did.

Below are a few lenses that I highly recommend in the 28mm focal length. There are also two 14mm lenses in here as for anyone shooting on a GH3 or most other Micro Four Thirds cameras, they will give you a 28mm equivalent.

Sigma 28mm F1.8 – $449
The perfect choice for shooters in need of a faster 28mm lens for low light shooting.

Click Here To View The Sigma 28mm F1.8 At B & H Photo

Zeiss 28mm F2.0 – $1283

Zeiss 28mm

An excellent and beautifully sharp Zeiss lens that is well built and worth the larger price tag for those looking for a longer term solution.

Click Here To View The Zeiss 28mm F2.0 At B & H Photo

Nikon Nikkor 28mm F2.8 Manual Lens – $539

Ideal for Nikon shooters, or any DP who is partial to Nikon glass. This lens gives full manual control in a rugged body, while producing gorgeous images.

View The Nikon Nikkor 28mm F2.8 Manual Lens At B & H Photo

Rokinon 14mm T3.1 Cine Lens – $444
A sharp and cost effective option for shooters looking for a wide angle cinema lens without breaking the bank.

Click here to view the Rokinon 14mm T3.1 Cine Lens at B & H Photo

Lumix 14mm F2.8 Lens (For Micro Four Thirds Cameras) – $322

Lumix 14mm

Ideal for a GH3, Blackmagic Pocket Camera, or any other MFT Camera, this 14mm lens pancake lens is a must have for many shooters working with a crop sensor.


For a Company That Films just like this with these lenses, see below:

Fourten Digital Media

(Cinematic Video Production)

http://www.carlsbadvideoservices.com

http://www.fourtendigital.com

Open 7 days a week

Contact: Tim

Work: 760-450-2665

Cell: 760-529-6576

Email: info@fourtenvideo.cominfo@fourtenvideo.com

THE SECRET INGREDIENT FOR ACHIEVING A FILM LOOK


28MM LENSES: THE SECRET INGREDIENT FOR ACHIEVING A FILM LOOK IN YOUR VIDEO PRODUCTION (SAN DIEGO CALIFORNIA)

Posted by Noam Kroll on 26 Nov 2013

Credit by Noam Kroll

For those of you that follow this blog regularly, you know that achieving a filmic look when shooting digitally is very important to me and something I often write about. My recent article ‘How To Make Video Look Like Film’ outlined a lot of basic techniques that when implemented can drastically help to improve your digital cinematography and truly make it more film like. But something that I didn’t delve into in detail in that article was lensing choices – specifically wide angle vs. telephoto.

Probably one of the biggest misconceptions about achieving a filmic look, is that long telephoto lenses and shallow depth of field are a necessary part of the equation. Since the 5D was introduced and razor shallow depth of field became easily achievable, just about every low budget indie film went down the path of shooting a lot of long lens shallow DOF shots in an attempt to make their film ‘more cinematic’. The irony though, is that since so many filmmakers went crazy for the ultra-shallow DOF look and used it to death over the past 5 years, it’s now become one of the biggest giveaways that a film was made on a DSLR and probably on a very low budget. Unfortunately, shooting on wider lenses (and for some even normal lenses like the 35mm) has become a lost art. This is really a shame because one of the most used lenses in the history of cinema and therefore one of the keys to unlocking a cinematic look when shooting digitally is the 28mm wide angle lens.

Goodfellas 3

Before we discuss the seemingly magical 28mm focal length, it’s important to recognize why shooting long lens/shallow DOF throughout your film can be the furthest thing from cinematic.

Any 35mm film camera production is capable of getting razor thin DOF in just about any circumstance. But how many blockbuster or large-scale independent films can you remember where every other shot was teetering on the brink of being out of focus as so many micro-budget films are? Every film is different and every DP has their own way of working, but in general most substantial films are shot between f4 – f8 the majority of the time. Shooting at that kind of aperture allows for optimal lens performance and smoother focus pulling and is a very far cry from shooting wide open at 1.4 on a full frame DSLR. Sure, for insert shots, extreme closeups, low light, and other specialty shots, there are many cases shooting wide open may be necessary or the right choice – but not for the majority of the film.

So what is the right focal length for the rest of the film? Where is the sweet spot? Ultimately that is up to you as the filmmaker, but for many San Diego filmmakers the 28mm lens is the secret ingredient. In fact Spielberg, Scorsese, Orson Wells, Malick, and many other A-list directors are have cited the 28mm lens as one of their most frequently used and in some cases a favorite. And while on paper it may not seem or sound like the most exciting lens choice, keep in mind that the 28mm lens has been a gold standard in shooting motion pictures for over a century, being used to capture some of the most recognizable moments in cinematic history. And if you are truly attempting to emulate the look of motion pictures, than the 28mm lens is a focal length that you absolutely can not ignore.

960__schindlers_list_blu-ray_02_

When we go to the movies we want to have an experience that emulates reality in many ways, but also is fantastical and surrealistic. That’s where a lens like the 28mm comes into play. It’s just off center. Just barely wider than our regular field of vision, but not too wide that it becomes distracting. It’s different enough from a ‘normal’ focal length like the 50mm that it let’s us subconsciously feel like we’re in a new world, but it’s also close enough to realty that we aren’t lost by any noticeable distortion that we would experience from a more extreme lens choice, like a 12mm. Conversely, shooting on a medium telephoto lens (like a 65mm), would also would be just off center from our normal field of vision, but it could never work as universally as the 28mm lens. If you had to shoot an entire film on a single lens, it would be a lot easier to use a 28mm than a 65mm, unless you’re doing something really specific. The 28mm would allow for wides, closeups, landscape shots and more, all while maintaining a unique and original look. The 65mm would paint you into a corner in some cases, making establishing shots, masters, or medium-wides quite difficult. That said a normal focal length like a 35mm or 50mm may seem to be the more natural choice as that field of view is closest to human vision, but the 28mm’s ability to add that slight bit of surrealism to the picture is exactly what we want.

large_north_by_northwest_blu-ray4

A final thought that I’ll leave you with is that shooting on a wide lens is a great way to make sure you don’t get lazy as a DP or Video production Director. If you have a poorly lit scene or a crappy location, it’s pretty easy to just slap on a long lens, frame out all the ugliness. make the background blur out and get a pretty decent image. But that’s not always the answer and more often than not it’s the easy way out and won’t yield the best possible results. You can’t cheat your way out of every shot and you especially shouldn’t attempt to shoot long lens out of convenience if your scene doesn’t call for it. By shooting with wider lenses you are forced to take into consideration your lighting, composition, and production design much more thoroughly. And this is a very good thing for a lot of independent filmmakers who often skimp out in these areas. Personally, I would prefer to capture a shot with a wide lens and deep DOF that has beautiful art direction to it and loads of detail, than a long lensed shallow DOF shot where the environment is essentially lost in the bokeh.

The bottom line is there are no shortcuts in achieving a filmic or Cinema look for Video Production. Following practices that have been used and implemented on films since the early days of cinema is the only way to truly achieve the look you’re after, and one of those practices is making use out of the 28mm lens. And yes that’s might mean setting up more lights, carefully blocking your scene, and spending time on the art direction so that you can shoot on your wider lens and still capture a beautiful image, but once you put in the extra time and effort, you’ll be happy you did.

Below are a few lenses that I highly recommend in the 28mm focal length. There are also two 14mm lenses in here as for anyone shooting on a GH3 or most other Micro Four Thirds cameras, they will give you a 28mm equivalent.

Sigma 28mm F1.8 – $449


The perfect choice for shooters in need of a faster 28mm lens for low light shooting.

Click Here To View The Sigma 28mm F1.8 At B & H Photo

Zeiss 28mm F2.0 – $1283

Zeiss 28mm

An excellent and beautifully sharp Zeiss lens that is well built and worth the larger price tag for those looking for a longer term solution.

Click Here To View The Zeiss 28mm F2.0 At B & H Photo

Nikon Nikkor 28mm F2.8 Manual Lens – $539

Ideal for Nikon shooters, or any DP who is partial to Nikon glass. This lens gives full manual control in a rugged body, while producing gorgeous images.

View The Nikon Nikkor 28mm F2.8 Manual Lens At B & H Photo

Rokinon 14mm T3.1 Cine Lens – $444

A sharp and cost effective option for shooters looking for a wide angle cinema lens without breaking the bank.

Click here to view the Rokinon 14mm T3.1 Cine Lens at B & H Photo

Lumix 14mm F2.8 Lens (For Micro Four Thirds Cameras) – $322

Lumix 14mm

Ideal for a GH3, Blackmagic Pocket Camera, or any other MFT Camera, this 14mm lens pancake lens is a must have for many shooters working with a crop sensor.

 

For a Company That Films just like this with these lenses, see below:

Fourten Digital Media

(Cinematic Video Production)

http://www.carlsbadvideoservices.com

http://www.fourtendigital.com

Open 7 days a week

Contact:  Tim

Work: 760-450-2665

Cell: 760-529-6576

Email: info@fourtenvideo.cominfo@fourtenvideo.com

Why We Don't Sell Ad's

 Why We dont Sell Ads


Advertising has us chasing cars and clothes, working jobs
we hate so we can buy shit we don’t need.
– Tyler Durden, Fight Club

I Really Liked this Blog, so this is a re-post:

Brian and I spent a combined 20 years at Yahoo!, working hard to keep the site working. And yes, working hard to sell ads, because that’s what Yahoo! did. It gathered data and it served pages and it sold ads.

We watched Yahoo! get eclipsed in size and reach by Google… a more efficient and more profitable ad seller. They knew what you were searching for, so they could gather your data more efficiently and sell better online ads, Video Marketing ads and Video Advertisments.

These days companies know literally everything about you, your friends, your interests, and they use it all to sell ads.

When we sat down to start our own thing together three years ago we wanted to make something that wasn’t just another ad clearinghouse. We wanted to spend our time building a Professional business services people wanted to use because it worked and saved them money and made their lives better in a small way. We knew that we could charge people directly if we could do all those things. We knew we could do what most people aim to do every day: avoid ads.

No one wakes up excited to see more advertising, no one goes to sleep thinking about the ads they’ll see tomorrow. We know people go to sleep excited about who they chatted with that day (and disappointed about who they didn’t). We want WhatsApp to be the product that keeps you awake… and that you reach for in the morning. No one jumps up from a nap and runs to see an online advertisement.

Advertising isn’t just the disruption of aesthetics, the insults to your intelligence and the interruption of your train of thought. At every company that sells ads, a significant portion of their engineering team spends their day tuning data mining, writing better code to collect all your personal data, upgrading the servers that hold all the data and making sure it’s all being logged and collated and sliced and packaged and shipped out… And at the end of the day the result of it all is a slightly different advertising banner in your browser or on your mobile screen.

Remember, when advertising is involved you the user are the product.

At WhatsApp, our engineers spend all their time fixing bugs, adding new features and ironing out all the little intricacies in our task of bringing rich, affordable, reliable messaging to every phone in the world. That’s our product and that’s our passion. Your data isn’t even in the picture. We are simply not interested in any of it.

When people ask us why we charge for WhatsApp, we say “Have you considered the alternative?”

Saturday, December 7, 2013

Finding an amazing event planner or coordinator in San diego

How to Handle a Planning an event and/or hiring and finding an awesome event planner/coordinator in San Diego, CA.

-I have personally ran into the problem of trying to coordinate an event a few times, and as many business owners like myself...the universal questions for this are "Where the Heck do I event Start" and "HOW DO I CHOOSE OR PICK A QUALITY EVENT PLANNER" THAT I CAN TRUST to do a kick-ass job.  I generally dont promote individual companies, i am more about providing information on how to, or how to find one or links to ideas...but this one event planning company really deserves some recognition,  and if you live in the San Diego, North County or Orange County area, you might want to keep reading cause I cover everything in this blog.
http://coastyleevents.com
http://coastyleevents.com

THIS IS HOW I AM GOING TO HELP YOU or your BUSINESS TODAY:

1. If you just want to hire a reputable "Event Planning" company in San Diego... do this, and save yourself "time", "stress" and a "ton of headaches." Just go to their website and they will respond immediatly.  This is what I recommend, because I have personally tried the other options...and I like a simple and trustworthy solution.  I partnered with them in the past, and they make the words "stress free" and "perfection" very attractive. 2. If you want to do it yourself and maybe have a migrain or 72...then by all meens, here are some tips and strategies below the company that exceeds expectations and quality.  I more then highly reccomend saving yourself and just make your life easy. 3. I'm gonna post some cool photos too make this look like a legit blog  because frankly, nobody likes reading "long looking" blogs!  I like a video and some photos personally, so i can say oooh and ahhh, and then move on to the task at hand.  Helps lower the stress!
Stress Free Environment=happy clients

 

The Company of the decade award goes to.....wait for it...

Coastyle Events: http://www.coastyleevents.com

 

About them: 

Personal Note: This crew of Classy and attractive San Diego-ans are the kindest, most empathetic business owners besides myself.."LOL".  I kid.  

Coastyle Events is a full service event planning, coordination, and design studio that is dedicated to making your dream day a reality.  They assist with planning the perfect event of a lifetime by taking your wedding preparations off of your shoulders but never out of your hands.
Their goal is to make your special day a perfect reflection of your style and personalities, while minimizing your stress in planning.  We believe you should feel like royalty at your wedding and we treat our brides and grooms as if we were coordinating for our best friends.  Above all else we protect the day you are investing in. This starts with a personal consultation where they get to know the two of you - your styles, your stories.  Then they combine meticulous planning with impeccable attention to detail to create the wedding or event of your dreams.  Which leaves your free to relax and enjoy the most important day of your lives! They also look in detail at the event from the guests perspective.  What is their start to ending experience going to be like? We want them to feel like VIP's as well!  To these business owners, that is what separates a good wedding from an unforgettable one.

 
Coastyle Events = Stress Free!

 

 

 

THE EVENT DILEMMA!

 Here’s the dilemma: You need to plan an event, but you have no background in event management planning. Somehow this duty has been thrust upon your shoulders. Many organizations don’t have a dedicated point-person for event marketing management. Yet, an event can make or break a campaign. Here are some handy tips to help you from planning process through the big day. Get Out The Whiteboard No matter the type of event you’re planning, you need to map out a strategy. What’s the goal of your event? Are you introducing a new product or service to customers? Running a demo for analysts or prospects? Whether your end goal is to get in front of key influencers or present before a group of executives, you’ll want to whiteboard a strategy. Look at your ideal audience, what message will resonate with them and how you are going to measure results. Remember, you’ll have no clue whether your event was a bust or boon unless you have the right metrics. Bring Up Budget Once you have your goals outlined, you need to consider how much it will cost to accomplish those goals. Personally, I make a checklist of every single cost item I need to make an event happen. This can include signs, invitations, graphic treatments for the website, food, beverages, music, giveaways, etc. Think back to events you’ve attended and imagine all the little things that were involved. What do you absolutely need and what can you live without? Make up a checklist and start developing an overall price tag. 4 Event Management Planning Resources Find A Venue Need help finding a venue?  You can search for venues all over the world and get info on the type and size of sites. Your Map Check out Keynote Resource for helpful master planning documents and checklists. You may need to customize, but having an outline can go a long way. BudgetingSimilarly, it’s useful to have an outline for a budget. Luckily, Best Events Catering have sample downloads for you. Finding Help If you don’t have an event marketing team, you may need to call in back-up. At Meeting Professionals International you can find pros that are available on a freelance basis. A Time and Place for Every Event Are you hosting executives or managers? Is it a presentation or a mixer? Is this event part of your demand generation strategy or about brand awareness? The answer to these questions should determine when and where your event is held. If you’re targeting busy executives, for instance, you’ll want to plan a fancy breakfast. A networking event is best served in the evening with cocktails. A presentation feels forced in a bar. Better to hold that kind of an event in a hotel or conference room. Be aware of how our surroundings influence our attention spans and the type of
message we expect to hear. Iteration of an Invite The invitation to your event is one of the most important aspects of the entire planning process. You don’t want to send out the first invite too early or too late. Three weeks out is a good rule to live by. But if you want to get on executives’ calendars, you might want to send it out even earlier. A more detailed, elaborate invite for a dinner event is appropriate, but you may want to be more simple and straight to the point if you’re presenting a demo. Include directions that include access to public transportation. Make it easy to be an attendee. Also, you’ll want to segment your invite list. Marketing automation can help immensely in this case. An invite to analyst event will just junk up a CMO’s inbox. And you’ll want to follow up. Those who have RSVP’d should receive reminders that differ in timing and message than those who haven’t. Walk a Mile Visit the venue the day before your event. Envision how you want attendees to experience the event. What signs need to be in place to avoid confusion? Where should you station staff? Basically, you want to understand what your guests will see from the time they walk into the venue to the registration table to the actual event. Feel matters. And the only way to anticipate how your event will feel is to walk a mile in your guests’ shoes. What are your tips for throwing an event? Have you learned any lessons along the way?

 

Coastyle Event Planning and Coordinating

Home Website: http://coastyleevents.com

Contact Page:  http://coastyleevents.com/let-s-get-together.html

Custom Event Coordination:  http://coastyleevents.com/custom-coordination.html

 

Blog by: Tim K

Fourten Visuals

(HD Cinematic Video Production Services)

-Carlsbad/San Diego California

web: carlsbadvideoservices.com

2nd Website: http://www.fourtendigital.com

email: info@fourtenvideo.com

Business Phone: 760-450-2665 or

for instant response, call: 760-529-6576

Finding an amazing Event Planner or Coordinator in San Diego,CA

Event Planner:


How to Handle a Planning an event and/or hiring and finding an awesome event planner/coordinator in San Diego, CA.


-I have personally ran into the problem of trying to coordinate an event a few times, and as many business owners like myself...the universal questions for this are "Where the Heck do I event Start" and "HOW DO I CHOOSE OR PICK A QUALITY EVENT PLANNER" THAT I CAN TRUST to do a kick-ass job.  I generally dont promote individual companies, i am more about providing information on how to, or how to find one or links to ideas...but this one event planning company really deserves some recognition,  and if you live in the San Diego, North County or Orange County area, you might want to keep reading cause I cover everything in this blog.











http://coastyleevents.com
http://coastyleevents.com

THIS IS HOW I AM GOING TO HELP YOU or your BUSINESS TODAY:


1. If you just want to hire a reputable "Event Planning" company in San Diego... do this, and save yourself "time", "stress" and a "ton of headaches." Just go to their website and they will respond immediatly.  This is what I recommend, because I have personally tried the other options...and I like a simple and trustworthy solution.  I partnered with them in the past, and they make the words "stress free" and "perfection" very attractive.

2. If you want to do it yourself and maybe have a migrain or 72...then by all meens, here are some tips and strategies below the company that exceeds expectations and quality.  I more then highly reccomend saving yourself and just make your life easy.

3. I'm gonna post some cool photos too make this look like a legit blog  because frankly, nobody likes reading "long looking" blogs!  I like a video and some photos personally, so i can say oooh and ahhh, and then move on to the task at hand.  Helps lower the stress!









Stress Free Environment=happy clients


 


The Company of the decade award goes to.....wait for it...


Coastyle Events: http://www.coastyleevents.com


 


About them: 


Personal Note: This crew of Classy and attractive San Diego-ans are the kindest, most empathetic business owners besides myself.."LOL".  I kid.  


Coastyle Events is a full service event planning, coordination, and design studio that is dedicated to making your dream day a reality.  They assist with planning the perfect event of a lifetime by taking your wedding preparations off of your shoulders but never out of your hands.



Their goal is to make your special day a perfect reflection of your style and personalities, while minimizing your stress in planning.  We believe you should feel like royalty at your wedding and we treat our brides and grooms as if we were coordinating for our best friends.  Above all else we protect the day you are investing in.

This starts with a personal consultation where they get to know the two of you - your styles, your stories.  Then they combine meticulous planning with impeccable attention to detail to create the wedding or event of your dreams.  Which leaves your free to relax and enjoy the most important day of your lives!

They also look in detail at the event from the guests perspective.  What is their start to ending experience going to be like? We want them to feel like VIP's as well!  To these business owners, that is what separates a good wedding from an unforgettable one.












Coastyle Events = Stress Free!

 


 


 


THE EVENT DILEMMA!




 Here’s the dilemma: You need to plan an event, but you have no background in event management planning. Somehow this duty has been thrust upon your shoulders.


Many organizations don’t have a dedicated point-person for event marketing management. Yet, an event can make or break a campaign. Here are some handy tips to help you from planning process through the big day.

Get Out The Whiteboard
No matter the type of event you’re planning, you need to map out a strategy. What’s the goal of your event? Are you introducing a new product or service to customers? Running a demo for analysts or prospects?

Whether your end goal is to get in front of key influencers or present before a group of executives, you’ll want to whiteboard a strategy. Look at your ideal audience, what message will resonate with them and how you are going to measure results. Remember, you’ll have no clue whether your event was a bust or boon unless you have the right metrics.

Bring Up Budget
Once you have your goals outlined, you need to consider how much it will cost to accomplish those goals. Personally, I make a checklist of every single cost item I need to make an event happen. This can include signs, invitations, graphic treatments for the website, food, beverages, music, giveaways, etc. Think back to events you’ve attended and imagine all the little things that were involved. What do you absolutely need and what can you live without? Make up a checklist and start developing an overall price tag.

4 Event Management Planning Resources

Find A Venue Need help finding a venue?  You can search for venues all over the world and get info on the type and size of sites.
Your Map Check out Keynote Resource for helpful master planning documents and checklists. You may need to customize, but having an outline can go a long way.
BudgetingSimilarly, it’s useful to have an outline for a budget. Luckily, Best Events Catering have sample downloads for you.
Finding Help If you don’t have an event marketing team, you may need to call in back-up. At Meeting Professionals International you can find pros that are available on a freelance basis.
A Time and Place for Every Event
Are you hosting executives or managers? Is it a presentation or a mixer? Is this event part of your demand generation strategy or about brand awareness?

The answer to these questions should determine when and where your event is held. If you’re targeting busy executives, for instance, you’ll want to plan a fancy breakfast. A networking event is best served in the evening with cocktails. A presentation feels forced in a bar. Better to hold that kind of an event in a hotel or conference room.

Be aware of how our surroundings influence our attention spans and the type of

message we expect to hear.

Iteration of an Invite
The invitation to your event is one of the most important aspects of the entire planning process. You don’t want to send out the first invite too early or too late. Three weeks out is a good rule to live by. But if you want to get on executives’ calendars, you might want to send it out even earlier. A more detailed, elaborate invite for a dinner event is appropriate, but you may want to be more simple and straight to the point if you’re presenting a demo. Include directions that include access to public transportation. Make it easy to be an attendee.

Also, you’ll want to segment your invite list. Marketing automation can help immensely in this case. An invite to analyst event will just junk up a CMO’s inbox. And you’ll want to follow up. Those who have RSVP’d should receive reminders that differ in timing and message than those who haven’t.

Walk a Mile
Visit the venue the day before your event. Envision how you want attendees to experience the event. What signs need to be in place to avoid confusion? Where should you station staff? Basically, you want to understand what your guests will see from the time they walk into the venue to the registration table to the actual event. Feel matters. And the only way to anticipate how your event will feel is to walk a mile in your guests’ shoes.

What are your tips for throwing an event? Have you learned any lessons along the way?

 


Coastyle Event Planning and Coordinating


Home Website: http://coastyleevents.com


Contact Page:  http://coastyleevents.com/let-s-get-together.html


Custom Event Coordination:  http://coastyleevents.com/custom-coordination.html


 


Blog by: Tim K


Fourten Visuals


(HD Cinematic Video Production Services)


-Carlsbad/San Diego California


web: carlsbadvideoservices.com


2nd Website: http://www.fourtendigital.com


email: info@fourtenvideo.com


Business Phone: 760-450-2665 or


for instant response, call: 760-529-6576



Carlsbad Chamber of Commerce Positive Productivity

Fourten Digital Media is a Proud Member and Partner of the Carlsbad Chamber of Commerce.

Since becoming a member of the Chamber, my vision, goals and view on owning a business has not only multiplied 100X but it has helped my small business so substantially.  Just in the first month alone, I learned more about business then 6 years at an amazing College and even hands on running 2 different businesses in the past 10 years.   I am not promoting them, as much as showing business owners and entrepreneurs that there is help, and the return on the investment is not even worth trying to calculate.  its that enormous.

This is just a quick rundown of the vision and what they represent.


 Through our partnership with the Carlsbad Chamber of Commerce we strive to maintain a high level of professionalism, perfect customer service and promote special partnerships with all the businesses, companies and clients we partner with.  Our values, morals and business ethics are always of the highest standards and our quality of work and artistic craftsmanship in our respected digital media and video production industry in San Diego and Carlsbad.

 "The Carlsbad Chamber of Commerce promotes business through member services, educational programs, cooperative partnerships and legislative advocacy that balances economic prosperity with the quality of life."
 "The vision of the Carlsbad Chamber of Commerce is that it be highly respected by the community as the unified voice of business, that businesses in Carlsbad perceive membership in the Chamber as an investment in their continued success, and that it enhances the community it represents."

Carlsbad Chamber History


 

The Carlsbad Chamber – The First 75 Years and Beyond


You might think that the Carlsbad Chamber of Commerce grew as the community grew – starting small and growing gradually over the years. Actually it stayed small for only a couple of years before literally exploding.

The Chamber began in 1923 but its history before 1926 is sketchy. At first there were fewer than 20 members and only three or four regularly attended meetings. That would change quickly, however. By 1926 – when the earliest editions of the Carlsbad Champion are available – the Chamber was holding weekly Board meetings and monthly dinner meetings for the entire community. These dinners attracted crowds as large as 350 people.

With no city government – and county government 35 miles away in San Diego – the Chamber quickly become the voice of the community. The agenda for a community dinner meeting in April of 1926 included discussion of the following topics…

  • Tree trimming by the electric company.

  • Distribution of Chamber membership signs.

  • Opening Kelly Slew to the ocean – because it smelled.

  • Building and painting of street signs.

  • Lobbying the U.S. Post Office Department for daily Rural Route service.

  • Producing a promotional pamphlet about the community.


As you can see, the Chamber was acting like our City Council nearly three decades before we had one. And because the Chamber was where the action was in the 1920s, reports on its meetings were at the top of the Carlsbad Champion front page every Thursday. In 1926, their weekly Board luncheons were held on Mondays at the Twin Inns. Monthly meetings were held on Friday nights at the schoolhouse with dinner served by the Woman’s Club. The price was 75 cents a plate, and 35 cents for children.

No doubt the early success of the Chamber was due to the inspired leadership of our first president, Roy Chase, who moved to Carlsbad with his wife Idella and family from the Midwest in 1915.

In a brief time, Chase became postmaster, railroad station agent and opened a small grocery story, all operating out of the Carlsbad Depot. Within a few years he expanded his store, became a sales agent for South Coast Land Company and started his own trucking and construction businesses. Among the buildings he put up were the Los Diego Hotel, the sanctuary of the Carlsbad Union Church and the town’s first theater. In his spare time he served on the school board and his wife was a charter member of the Carlsbad Woman’s Club and supervised the small beginnings of a public library in their general store. As if he didn’t have enough to do, Chase started the Chamber of Commerce, serving as president for the first two years and returning again in 1928.

The couple’s tradition of community involvement was carried on when their daughter Dee Chase married Dewey McClellan, a real estate agent who later became Chamber president in 1932 and 1946 and then became the first mayor of Carlsbad in 1952. Dewey McClellan’s son Gerald and grandson Jayce also served as Chamber presidents. Four generations of Chamber presidents from one family – what a legacy of leadership started by R.G. Chase!

Another prominent citizen followed Chase as president of the Chamber in 1924. Luther Gage was a flower grower who developed a new strain of a hard-to-pronounce flower called "ranunculus." Today’s famous Flower Fields are descendants of Gage’s original bulbs. Gage was also responsible for introducing the gladiolus to Carlsbad.

In 1926, when W.T. Hart was president, the Champion newspaper reported that "Carlsbad, with a population of 1,500, has a Chamber of Commerce membership of 350" and described a dinner meeting at the Twin Inns attended by 354 people!

In 1936 and 1937, during the depths of the Depression, the Chamber went on a hiatus, with very few meetings held. In 1938-39, Chamber president Sam Fraser helped revive the organization with a new twist. The group was called the Carlsbad Community Improvement Club in hopes that it would attract residents, in addition to businessmen. The Improvement Club continued in 1940 with Oliver Morris as president, but in October, the name "Carlsbad Chamber of Commerce" was reestablished.

That the city became a city at all was in large part due to the Chamber of Commerce. The Chamber for many years had the game but not the name – it took the problems of the whole community seriously and worked out solutions, served as liaison with county officials, and took the brunt of complaints – all without any real authority. By 1950, the needs of the community were such that even the hard-working Chamber could no longer cope with them.

Under the guidance of R.R. "Red" Robinson, the active owner of Anderson & Robinson Plumbing, the Chamber spearheaded a concerted effort to incorporate into a city. Facts were gathered and meetings held to inform the residents of the necessary steps. The city of Carlsbad was incorporated in 1952 after a failed move to annex part of the community to Oceanside. The annexation vote failed on May 2,1952, ending in a 45-45 tie. Some of the annexationists subsequently joined the incorporationist camp.

The vote on incorporation was held June 24, 1952, and the proposal was approved, 781-714.

The official population at the time of incorporation was 6,963. The city area was 7.5 square miles, with an assessed valuation of about $5 million. R.G. Chase’s son-in-law – and Jayce McClellan’s grandfather – Dewey McClellan was the city’s first mayor.

By the time Ken Ebright assumed his presidential duties for the 1952-53 year, the city was fairly well established and the Chamber could turn again to its own affairs. Ebright and Dewey McClellan’s son Jerry McClellan, both small airplane pilots, started negotiating with Carroll Kelly to sell some land for what later became McClellan-Palomar Airport.

Miss A. Stephens Lowrie was the Chamber’s first woman president in 1957-58. Albert E. Carne was president in 1959-60 when the final fight was lost for continued railway passenger service. Then, steps were started to acquire the station for a Chamber office and art gallery.

Robert "Buzz" Garland was president in 1960-61 when the most concerted effort for use of the railway station was made. A naval aviator in World War II, Garland, his wife Diana and brother William bought the Carlsbad Journal in 1950 and published it until 1965. That time period put him in the center of the incorporation/annexation battle of 1952. He was the foremost proponent of incorporation.

In 1965-66, former city councilman Claude Helton – or Red, as everyone knew him – placed the Chamber’s accent on the community. The biggest event of his Chamber year was the renovation of the Santa Fe Railway Depot, preparing for occupancy by the Chamber.

When Jayce McClellan took over as president in 1972, the Chamber was celebrating its 50th anniversary, and Jayce was the fourth generation of his family to so serve. That year saw an in-depth study and recommendations for a city sign ordinance.

By 1974 the population had grown to 19,600 and the city’s boundaries grew through annexations to include 35 square miles. It was around this time that a downtown sidewalk sale began to evolve into the Carlsbad Village Faire, now the largest event of its kind anywhere. The Faire was started by the late Buddy Storm and Keith Kennedy; 21 years later, Kennedy is still the Faire manager. Now the Faire draws 70,000 to 90,000 people to the streets of downtown Carlsbad on the first Sunday of May and November.

The late 1970s were an exciting time, with the city growing rapidly, property values skyrocketing and Proposition 13 being passed by the voters. A development moratorium was the overriding issue when Bob Ladwig served as Chamber president in 1978.

The Chamber office had been in the old train depot since the mid-sixties. By the late 1980s, the Chamber had outgrown the Depot and moved to new offices on Avenida Encinas, next to the freeway. Don Hoyt, president in 1988 for the first full year in the new office, said the move was somewhat controversial at the time, but the new office served the Chamber well for a decade.

Probably the most significant business development in Carlsbad history came in early 1993. That was when we openly competed with an East Coast community and won the privilege of becoming the first American location for a LEGOLAND family amusement park. Elaine Lyttleton was president in 1993 when the Chamber sent a delegation to make a presentation to LEGO officials in Billund, Denmark.. The next year, Phil Urbina was president and Lyttleton ran a successful campaign to pass a referendum endorsing the LEGO project.

Another Chamber milestone was reached in 1997 when, after 10 years on Avenida Encinas, the Chamber moved to the new Carlsbad Company Stores center on Paseo del Norte at the base of the Flower Fields.

The Chamber's greatest accomplishment was reached in 2002 when the Chamber purchased its own permanent headquarters at 5934 Priestly Drive in Carlsbad. The 6,400 square foot building includes three conference rooms, a lobby large enough for Chamber displays, private offices, room for growth and state-of-the-art technology capabilities.

"It is amazing to think of how far this Chamber has come over the past 75 plus years," said Chairman of the Board Fred Arbuckle. "We now represent more than 1,700 businesses, which provide employment to approximately 35,000 people. The chamber continues to prosper, advocating for Carlsbad businesses, while balancing that need to maintain the high quality of life that makes Carlsbad so unique."

Indeed, intense community pride seems to be the common thread that has driven the Chamber throughout its storied existence.